Central VT New Directions Coalition

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campaigns

retailer of the month

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 smallDSC02745 meadow_mart                    

Poster celebrating Meadow Mart and Terry Shannon holding healthy food signs

CVNDC and Community Connections have been working on the Vermont Department of Health's Fit and Healthy/Healthy Retailer campaign. All across the state of Vermont, owners and managers of independently owned grocery stores, convenience stores and gas stations are partnering with community groups to offer healthier options that can reduce the health risks associated with tobacco, alcohol use and obesity. The campaign seeks to celebrate retailers who are able and ready to make small changes which may lead to big impacts on our community's ability to lead healthier lives. In January we celebrated Meadow Mart in Montpelier. Meadow Mart already offers healthy food choices to customers and there is minimal advertising for alcohol and tobacco products around the store, which is so important because our youth are so easily influenced by advertising around these products.

Look for our upcoming February Retailer of the Month article in The World newspaper which features Dudley's in East Montpelier. Thanks to The World newspaper for printing these articles.

 

 

Live More Drink Less

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If you are 21 and over, check out our new Livemoredrinklessvt.org website. It is a social marketing campaign designed to reduce high risk drinking among young adults 21-25 years old. The website has a lot of resources to help young adults think about alcohol and how it fits into their lives. A key feature is the echeckup-To Go, a confidential on-line quiz that helps you analyze your personal drinking behavior and compare it to others'. We want to move young adults from not thinking about their drinking (pre-contemplation) to thinking about their drinking behavior (contemplation). This is a critical step in changing behavior. Prevention Coalitions in central Vermont created this campaign to make a difference in the health of our young adults.

By completing the survey and entering the drawing you could win one of the following prizes!

  • iPad 2-Wi-Fi, 16 GB
  • iPod touch-32 GB
  • Wacom Bamboo Pen and Touch Tablet
  • iTunes gift card

 

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Ad placed on the GMTA buses traveling through central Vermont in January through April, 2011.

 

gut feelings

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When It Comes To Smoking – Listen To Your Gut

We all know smoking is bad for us. So why do some of us try anyway? Because sometimes it's hard to listen to your gut feelings, especially when people are smoking all around us.

Members of OVX, a youth-led and youth-run movement that stands for Our Voices Xposed, recently went to the Vermont State House to talk to lawmakers about the dangers of smoking and of secondhand smoke exposure in parks, beaches, multi-unit housing and cars.

OVXers are letting their voice be heard! What can you do to support OVX, and keep our air clean and healthy to breathe?

First, check out www.ovx.org. You'll find out how to get involved and take charge. When you're on the site, make sure that you "Listen to Your Gut." Watch two TV ads – "Meet Your Insides" and "Quit While You're Ahead" – that feature the characters Lungs, Stomach and Brains. Remember that even if you've tried smoking, that doesn't make you a smoker – quit while you're ahead!

Also, make your own animated story on the OVX site. Choose a character (Lungs, Stomach or Brains), select from the cool sound effects, and share your story with your friends. When you're on Facebook, make sure you check out OVX.

So, if you've ever tried smoking, listen to your gut and quit while you're ahead.
Check it all out at OVX.org.

 

tools and support for anyone trying to quit smoking

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Each year the Tobacco Control Program, along with its partners, reaches out to smokers to encourage them to quit smoking and to link them to resources to help quit for good. While outreach happens during the whole year, November and December are reserved for the collaborative "common theme" activities. The Great American Smokeout in mid-November (Thursday, 11/18/10) helps to highlight the quitting message and provides momentum as we move into the New Year, a time when many smokers decide to give quitting another try.

The toll of tobacco is high, with over 850 deaths attributed to smoking in 2008 alone. In addition to the lives lost, each year smoking-related illnesses cost the state at least $233 million dollars.

To help smokers quit we will be distributing NEW Quit Planner Guides, Mini Quit Tips on Key Rings, NEW Coffee Sleeves, brochures and order forms, quit cards, key puzzles and distraction putty to help with cravings.

Another new Online resource for cravings is – My Quit Kit & Khemia.
This custom-designed game is made to help smokers make it through those cravings, with two game styles, five levels and 20 different patterns. Users can also use the MyQuitKit portal to track cravings, identify triggers, collect tips and more.

For many tobacco users, support from others makes the difference in staying tobacco-free. Central Vermont Medical Center offers free tobacco workshops open to the public. Special attention is given to developing a quitting strategy, including dealing with weight control and managing stress. These workshops offer ways to change behavior and help start a tobacco free lifestyle. For more information and to register, please call 371-5945.

Schedule below:

Berlin, CVMC, Teleconference room in basement, Wednesdays, 6:00 -7:00 pm

New workshop series starting the first Wednesday of each month:
February 1, and March 7
5:00 – 6:00 pm
CVMC Teleconference Room
 

parent up

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girl

You can help prevent your child from using alcohol.

It’s never too early or too late to change how your child feels about alcohol. With tools and resources, we help parents talk to their children about the dangers of underage drinking and refuse to provide alcohol to minors.

 
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